Don’t have enough time to run your business AND effectively manage your social media channels?
Are you stuck and need help turning your social media into a business driver?
We’ve helped many people just like you. Stop letting social media marketing be an after-thought, or worse, a nagging headache.
We can handle your social media marketing needs for Facebook, Instagram, Pinterest, TikTok, Threads, X (formerly Twitter), YouTube and other social media channels – leveraging them to connect with people who need your services or products and turn conversations and connections into customers. We’re a strategic partner that transforms your social media presence into a powerful growth engine.
You’re in the right place if you’re looking for…
➻Someone to take social media off your plate and run it for you, so you can spend your time doing what you love;
➻Or you have a social media team but need counsel and help with strategic direction, and maybe even extra hands-on help with your social media;
➻Or you love doing your own social media but need someone to show you the smart and savvy way to turn social media content and conversations into traffic, leads, and sales.
…We can help!
We provide social media marketing services and training for:
➻Businesses large and small that have in-house social media staff, but need strategic guidance and hands-on help with campaign launches, paid social and community management
➻Startups and new businesses that are looking to launch their social media channels and need strategic direction, an actionable plan and implementation help
➻Small business owners who need someone to handle all aspects of their business’ social media marketing
➻Solopreneurs who need social media marketing content, training, and one-on-one support
➻Anyone who wants to get a job as a social media manager but lack the skills and experience
Social Media Marketing Services include:
➻Strategic Counsel, Guidance and Support
We’ll counsel, guide, and support you on your social media and content marketing needs on an ongoing basis, monthly, quarterly, or as needed.
➻Social Media Audits and Reports
A social media audit is a thorough examination and review of all your social media channels to uncover and analyze what’s working and what’s not. You will get a report with the audit findings, plus our recommendations on how to improve each of your social media channels.
➻Branded Social Media Business Pages (setup or page refresh and makeovers, page optimization, and promotional takeovers)
Whether you have existing social media accounts for your business, or you’re just starting out and need to launch new social media accounts and pages for a new business, we can set up new ones and give existing pages a makeover and refresh, which includes page optimization and branding each of them.
➻Social Media Framework
A social media framework is a high-level design and layout of the social components, team, and workflow for your organization. In most cases, it’s usually only needed for large companies with many departments and team members. However, we have developed it for mid-sized businesses, too. Most small businesses do not need a social media framework, nor do solopreneurs. If you already have a framework in place, then we will move straight into developing your social media marketing strategy and plan.
➻Social Media Marketing Strategy and Actionable Plan
We will develop a high-level social media strategy and plan that aligns with your business goals and clearly defines KPIs. It’s recommended to revisit the strategy and plan quarterly, semi-annually, or annually (frequency is dependent on each client’s needs, changing environment, and budget). We also can develop campaign strategies and plans for seasonal campaigns or one-time promotions.
➻Social Media Dashboard Set Up & Clean Ups
A social media dashboard is a central location that lets you manage your social media channels, content, engagement, and analytics from one place, or a few places, depending on the software capabilities of the services and apps that you use (or select if you haven’t set up any dashboards). Whether you already have a dashboard set up or not, we can either clean up and optimize it or get you set up with one to streamline your social media marketing.
➻Social Media Content Strategy and Development (includes original content creation and content curation)
Content Creation: copywriting of social posts; creation of both branded and non-branded graphics, photos, GIFs, and videos; content for promotions and giveaways, and other requested content. The majority of the content we produce for social media is video from on-camera, talking head videos to video montages with music and voiceovers or product videos. Video marketing is one of the most effective ways to reach your audience in an entertaining and authentic manner. It’s also an easy and fun way to educate your audience and provide them with the information that they’re looking for or information that they didn’t know they needed.
Content Curation: Targeted non-branded content including, but not limited to, blog posts, photos, graphics, GIFs, and videos. Interest categories will vary by the target audience.
➻Social Media Content Calendar/Editorial Calendar Set Up and Management
A content calendar, also referred to as an editorial calendar, shows all your upcoming content that will be published on your social media channels, website, blog, and email newsletters. It’s a critical component of your social media and online marketing. If you don’t have one, we’ll set one up for you, as well as manage it, if needed. If you already have one and need help populating and managing it, we do that, too.
➻Community Management and Engagement
Community management is at the heart of any social media marketing program. Whether you already have a team and need extra hands-on help with community management; or you don’t have anyone to do it and you don’t have time to do it yourself, we can help. We have years of experience managing social media communities with proactive engagement, as well as customer service and crisis management. With a strong background in public relations, we understand how to handle delicate situations and crises that quickly arise and hit social media. Rest assured, your community is in good hands with us.
➻Paid Social, also called Social Media Advertising
Paid social is simply advertising on social media networks using social media ads designed to drive traffic to your website, landing pages, event pages, app downloads, or other locations. Due to the ability to target specific audiences in a very granular manner, paid social has proven to be highly effective. Paid social is a key component of any social media marketing program.
➻White Label Services
We’ve worked on some killer projects for cool brands that we, unfortunately, can’t tell you about because the work was done under a non-disclosure agreement (NDA). If you’re a consultant or agency needing extra help on a project or campaign, we can work under NDA to help you meet your deadlines, reach your goals and have your client or boss singing your praises.
OK, BUT HOW MUCH DOES ALL THIS COST?
We offer a variety of social media marketing packages at different price points. Each package and price range is based on multiple factors such as how many social networks you need help with, how active is each social channel, how much content is needed for each channel, and so on.
We tailor your social media plan to meet your needs and business goals and balance it against your budget. There is no one size fits all or cookie-cutter generic plans. We offer bespoke social media plans that are unique to you. Prices starts at $3,000 a month.
If you are interested, click on My Process to learn more about how we can work together. If you have any questions or want to chat about our services, contact us.
